Real world brewing vs.strategy game play
Each player has a game board representing a brewery. Players spend Beer Bucks to purchase the brewing inputs they need (malt, hops and yeast) and move their beer, represented by keg shaped markers, through each stage of the brewing process.
How many Beer Bucks you earn when you sell your beer in your tap room depends on which beers you choose to brew and on the quality of the beer, as in any craft brewery.